Spent: Sex, Evolution, and Consumer Behavior
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Product Information
Harvard professor and evolutionary psychologist Geoffrey Miller investigates the unconscious impulses of American consumer culture. He highlights the reasons behind our buying decisions while applying evolutionary psychology to the world of marketing and the American consumer culture perceived status.
The book includes:
- The theory that we purchase things to advertise ourselves to others
- Examines factors that dictate what we spend money on
- Analysis of product choices
- Deciphering what our decisions say about ourselves
It is intended to help people to understand and improve their behaviors towards becoming more satisfied consumers.
- Female Psychology
- Image, Physique & Style
- Inner Game & Confidence
Beginner
- Kindle eBook
- Book
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If you have a question or problem, ask us:Table of Contents/ List of Topics Covered:
- Darwin Goes to the Mall
- The Genius of Marketing
- Why Marketing Is Central to Culture
- This Is Your Brain on Money
- The Fundamental Consumerist Delusion
- Flaunting Fitness
- Conspicuous Waste, Precision, and Reputation
- Self-Branding Bodies, Self-Marketing Minds
- The Central Six
- Traits That Consumers Flaunt and Marketers Ignore
- General Intelligence
- Openness
- Conscientiousness
- Agreeableness
- The Centrifugal Soul
- The Will to Display
- Legalizing Freedom
What You Get:
Book options include:
- Hardcover $3.00
- Paperback $11.64
- Kindle $13.68
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